Client Brief

SuperJoy Studios crafted a unique tournament experience for the NFL’s Tuesday Night Gaming campaign, blending the excitement of Fortnite with the thrill of football in a stadium-themed custom map. This map not only provided an immersive battleground for streamers and NFL players, who competed in teams for a $50,000 prize, but also served as an ideal branded platform for live streaming. By hosting the event on SypherPK’s Twitch and the NFL’s Tuesday Night Gaming YouTube channel, it ensured engaging content that captivated viewers, promoting both the NFL brand and the participating streamers. This strategic design fostered an entertaining viewing experience, enhancing the campaign's reach and impact among fans across the globe.