MFAM X UFC
by SuperJoy Studios
Map Code:
2259-8327-5428
Client:
MFAM x UFC
Launch:
July 2023
Client Brief
SuperJoy Studios crafted an immersive Fortnite map for Nickmercs' UFC fan event in Las Vegas, ingeniously blending the worlds of UFC and Fortnite. This custom map hosted a two-day tournament, mirroring the intensity and thrill of a UFC fight within the Fortnite platform. The experience was meticulously designed to engage creators, friends, and fans in a competitive atmosphere, where they battled in best of five 1v1 rounds. This strategic collaboration allowed both MFAM and UFC to deepen their connection with their audience, offering an experience finely tuned to their interests. The map served as a natural extension of both brands, fostering organic growth and enhancing brand visibility during the event.